How to make good decisions in a data rich world
A practical and fascinating guide from leading data expert Dr Selena Fisk that teaches us how to make informed decisions using the numbers around us so we can work smarter and live better.
Data is everywhere. Smart watches track our steps and heart rate, social media platforms recommend people we might know and products we might like, and map applications suggest when we should leave home depending on the traffic.
From organising your home budget and understanding social media metrics, to running a side hustle or a multi-national, multi-million-dollar organisation, having the mindset ‘but I’m not a numbers person’ is no longer helpful or accurate.
Data coach and storyteller believes we can all improve the way we read, use and interpret the data that we’re given to make better decisions and enhance our impact.
I’m Not A Numbers Person takes us through the ‘why’ of data, the types of data we often see and use in life and work, and the key areas of data literacy, which is understanding the data and what it all means, and data visualisation, which is where we make the data look beautiful in tables, graphs or other visuals.
But the most important thing you’ll learn will be how to engage in data storytelling, which is finding and using the most important data to make really good decisions for yourself, your team and your organisation.
Whether you’re a solopreneur, a small business owner, an emerging leader, or in an executive leadership role, this book is a must-have guide to understanding data and making decisions in the 21st century.
